Market Positioning
Vans is a globally recognized premium heritage brand rooted in action sports culture. It caters to a diverse user base ranging from children (home/school) to professional skateboarders and athletes.
TECHNICAL SPECS SHEET
- Material Science:
- Signature heavy-duty canvas and suede uppers. Outsoles feature proprietary "Waffle" lug patterns made of high-grip vulcanized gum rubber.
- Temperature & Resistance:
- Vulcanization process ensures high structural integrity in temperatures up to 50°C. UV-resistant pigments used in "Hint of Mint" dyes.
- Maintenance Protocol:
- Avoid machine washing. Use specialized sneaker cleaner and a soft brush. Keep gum rubber out of direct sunlight for extended periods to prevent oxidation.
- Stacking & Modularity:
- Rigid sole construction provides a stable base for stacking; side-profile nesting allows for efficient box storage.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Vans Missy Asher Mint Slip-On Sneakers for Girls | School wear and high-impact playground activity. | Size: 4 (Kids/Girls) |
