Market Positioning: Under Armour is a global leader in high-performance sports equipment and apparel. It serves both professional athletes and home users focused on durability and technological innovation.
TECHNICAL SPECS SHEET
- Material Science:
- HeatGear® and Tech™ high-grade polyester; antimicrobial treated to prevent odor-causing bacteria.
- Temperature & Resistance:
- Advanced thermal dissipation for high-heat environments; UV resistant and fast-drying.
- Maintenance Protocol:
- Wash in cold water with similar colors; do not use softeners or iron; hats should be hand-washed to preserve structure.
- Stacking & Modularity:
- Modular design across the "No-Slip" and "Blitzing" lines for unified performance stacking in athletic gear kits.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Under Armour Women's No-Slip Waistband Ankle Leggings | High-Intensity Training | Small / Ankle Length |
| Stretch Fit Cap for Home Organization & Cleanliness | Casual/Sun Protection | Large/X-Large Stretch Fit |
| Under Armour Black Branded Hat for Men | Athletic/Lifestyle | One Size Fits Most |
