Market Positioning
Orgain is a "Premium/Superfood" brand that bridges the gap between sports nutrition and family wellness. It targets active families seeking plant-based, sugar-free options with high fiber and superfood blends.
- Material Science:
- Plant-based gummy matrix; BPA-free, recyclable PET; Fiber-enriched formulation.
- Temperature & Resistance:
- Room temperature stability (up to 25°C); high-fiber content provides better heat resistance than standard gelatin.
- Maintenance Protocol:
- Ensure cap is tightened to maintain freshness; store in a cool, dry place to protect fiber integrity.
- Stacking & Modularity:
- Wide-mouth bottle design allows for easier extraction and stable base-to-lid stacking.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Kid-Friendly Sugar Free Multivitamin Gummies, 60 Count | Sugar-free nutrition with added superfoods | 60 Count |
