Market Positioning
Ophanie operates in the value-driven home decor segment, prioritizing functional non-slip features and modern aesthetics. The brand targets college students and apartment renters seeking "small-space" decorative solutions.
TECHNICAL SPECS SHEET
- Material Science:
- Enhanced Polyester velvet surface with a middle sponge interlayer; upgraded non-slip grip backing. Lead and Phthalate-free construction.
- Temperature & Resistance:
- Heat-resistant up to 25°C for floor-contact safety. Moisture-wicking properties to prevent mold in high-humidity entryways.
- Maintenance Protocol:
- Recommended hand wash or wipe-down. Use low-power handheld vacuum; do not use beater bars. Avoid bleach and harsh chemical cleaners.
- Stacking & Modularity:
- Ultra-flexible construction allows for rolling or folding into tight storage cubes. Compatible with standard door clearance heights.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Grey Non-Slip Fluffy Mini Bedroom Area Rug | Entryways & Dog Bed Mats | 2 x 3 Feet |
