Kbtye is an aesthetic-focused brand that sits in the entry-to-mid range, prioritizing "Coquette" and "Aesthetic" trends. It serves a primary user base of Gen-Z students who value color coordination and accessory integration.
TECHNICAL SPECS SHEET
- Material Science:
- Matte Finish Canvas and Nylon blend; BPA-free plastic buckles; reinforced stitching at stress points.
- Temperature & Resistance:
- Standard weather resistance; fabric treated with light hydrophobic spray.
- Maintenance Protocol:
- Surface wipe with mild detergent; remove all charms and pins before cleaning.
- Stacking & Modularity:
- Multi-compartment stacking; compatible with generic 1-inch bag charms and modular pins.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Cute Aesthetic Backpack for School and Travel | Travel & High School | 30L / 44 x 30 x 14 cm |
| Cute Kids' Backpack for School and Travel | Elementary/Middle School | 22L / 41 x 29 x 12 cm |
