Market Positioning: Kaupuar is a niche Entry-level brand targeting the "Gothic-Chic" and alternative lifestyle market. Their users are primarily Gen-Z and Millennial renters seeking unique aesthetic statements.
- Material Science:
- Synthetic "Fluffy" Faux-Mink Polyester; SBR (Styrene-Butadiene Rubber) backing; AZO-free dyes.
- Temperature & Resistance:
- Not for use with high-heat appliances; Fire-retardant treated surface fibers.
- Maintenance Protocol:
- Hand-wash preferred to maintain "fluffy" texture; Air dry only; Shake out vigorously to restore pile.
- Stacking & Modularity:
- High-pile loft; Store loosely; Do not vacuum with beater bar to avoid fiber entanglement.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Fluffy Black Skull Bath Mat - Non-Slip Washable | Alternative decor bathrooms | Standard Oversized |
