Market Positioning: Joralion is a specialist in ergonomic and lumbar decorative textiles. They target consumers focused on orthopedic comfort combined with high-end "Sherpa-wool" aesthetics for sofas and beds.
TECHNICAL SPECS SHEET
- Material Science:
- Wool-imitation Sherpa (100% High-Grade Polyester); dense fiber density (GSM) for a heavier, premium hand-feel.
- Temperature & Resistance:
- High warmth-to-weight ratio; anti-pilling surface treatment ensures the "wool" look remains crisp after friction contact.
- Maintenance Protocol:
- Machine wash cold, air dry. Gently brush fibers with a soft-bristled brush after drying to restore original Sherpa texture.
- Stacking & Modularity:
- Unique long-format (lumbar) design; intended as a center-piece "focal" pillow to sit in front of standard square stacks.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Beige Faux Fur Lumbar Pillow Cover 14 x 36 | Lower back support on sofas and central accent for King/Queen beds. | 14 x 36 inches (Single Cover) |
