Market Positioning: Freshmint is a lifestyle brand focused on functional home accessories for bathrooms and spas. They target the mid-range market with a focus on hygiene and ultra-soft tactile experiences.
- Material Science:
- Charcoal-infused polyurethane memory foam; microfiber polyester surface; SBR non-slip rubber backing.
- Temperature & Resistance:
- Charcoal infusion for odor resistance; absorbent up to 3x its weight in water.
- Maintenance Protocol:
- Machine wash cold separately; tumble dry on low heat; do not use chlorine bleach.
- Stacking & Modularity:
- Flexible construction; can be rolled for storage; fits standard bathroom layouts.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| FRESHMINT Ultra Soft Charcoal Infused Memory Foam Bath Mat | High-moisture bathroom environments | 20" x 32" |
