Market Positioning
Formosa Covers is positioned as a mid-to-premium outdoor furniture brand focusing on aesthetic durability and natural materials. They cater to design-conscious homeowners and small hospitality venues like bistros and boutique poolside decks.
TECHNICAL SPECS SHEET
- Material Science:
- Sustainably sourced Eucalyptus wood frame; Teak Oil finish; Solution-dyed heavy-duty polyester fabric.
- Temperature & Resistance:
- High UV resistance; Wood frame treated for moisture and rot resistance; Wind-vented for stability.
- Maintenance Protocol:
- Re-apply teak oil annually to wood; Spot clean fabric with lukewarm water; Store indoors during extreme winter conditions.
- Stacking & Modularity:
- Features a manual tilt mechanism for angular adjustment; Two-piece pole for easy disassembly and storage.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Formosa Covers 7 ft Wood Outdoor Patio Umbrella Market Style - Tilt Mechanism Eucalyptus Teak Oil Finish | Compact decks, bistro tables, and poolside areas requiring a natural wood aesthetic. | 7ft Diameter / Wood Pole |
