Market Positioning
Flintstones Vitamins occupies a legacy "Mainstream/Entry-level" status as one of the most recognized pediatric supplement brands globally. Its primary user base consists of families seeking accessible, pediatrician-recommended daily nutritional support for toddlers and children.
- Material Science:
- High-density polyethylene (HDPE) or PET plastic bottles; BPA-free; Child-resistant safety caps (PP).
- Temperature & Resistance:
- Storage limit: 15°C to 30°C (59°F-86°F). Avoid excessive heat and moisture to prevent gummy fusion.
- Maintenance Protocol:
- Keep bottle tightly sealed; store in a cool, dry place out of reach of children; dispose of bottle after use.
- Stacking & Modularity:
- Standardized cylindrical bottle geometry designed for stable vertical stacking on pharmacy and pantry shelving.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Flintstones Gummies, 180 Chewable Vitamins | Comprehensive daily immune and growth support | 180 Count |
| Flintstones Kids Multivitamin Gummies with Iron, 60 Count | Picky eaters requiring supplemental iron intake | 60 Count |
