Market Positioning: Emergen-C is an entry-level wellness brand that bridges the gap between immunity support and sports hydration. Its primary user base consists of daily vitamin users and recreational exercisers.
TECHNICAL SPECS SHEET
- Material Science:
- Foil-lined paper sachets; high concentration of Vitamin C and Vitamin B complex in a stable powder form.
- Temperature & Resistance:
- Highly sensitive to humidity; store below 77°F to prevent the effervescent reaction from occurring inside the sachet.
- Maintenance Protocol:
- Effervescent nature may leave light mineral residue; recommended to use a bottle brush for deep cleaning reusable containers.
- Stacking & Modularity:
- Compact 18-count box designed for easy modular stacking in medicine cabinets or office desks.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Emergen-C Hydration+ Raspberry Splash Drink Mix Pack | Immunity-boosted hydration during travel or exercise | 18 Packets (0.33 oz each) |