Market Positioning: Colt & Kase is an entry-to-mid-level boutique brand specializing in pediatric care. Their primary user base consists of parents looking for "distraction therapy" to manage minor childhood injuries.
TECHNICAL SPECS SHEET
- Material Science:
- Soft polyester fabric covers with high-density Polypropylene-encased gel packs. Lead and Phthalate-free.
- Temperature & Resistance:
- Cold therapy: Freeze for 2 hours; Hot therapy: Microwave for 10-15 seconds (remove fabric cover first).
- Maintenance Protocol:
- Fabric cover: Machine wash cold, air dry. Gel pack: Hand wipe only with sanitizing wipes.
- Stacking & Modularity:
- Compact, palm-sized design allows for easy storage in freezer door shelves or diaper bags.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Unicorn Kids Ice Packs with Cover - Hot & Cold | Pediatric minor injuries ("Boo Boos") | Single Pack with Fabric Cover |
