Market Positioning
Centrum is a "Market-Leading/Mainstream" brand globally known for clinical multivitamin research. Its user base is primarily general consumers looking for a reliable, widely available brand for pediatric health.
- Material Science:
- Lightweight PET bottle; BPA-free; Polypropylene (PP) child-proof cap.
- Temperature & Resistance:
- Shelf-stable at room temperature (up to 25°C). Avoid direct sunlight exposure.
- Maintenance Protocol:
- Do not store in humid bathrooms; ensure lid "clicks" to confirm closure; no special washing required for vessel.
- Stacking & Modularity:
- Narrow-profile bottles optimized for cabinet space efficiency.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Centrum Kids Gummies, Tropical Punch, 150 Count | Long-term daily multivitamin supply | 150 Count |
