Market Positioning
Boomjoy is a popular residential brand focused on ergonomic innovation and sleek aesthetics. Their primary audience is the modern homeowner who prioritizes ease of use and tool flexibility.
TECHNICAL SPECS SHEET
- Material Science:
- Ultra-fine microfiber and high-strength stainless steel poles; features EVA foam comfort grips.
- Temperature & Resistance:
- Materials are chemical resistant to most household cleaners; not for high-temperature use.
- Maintenance Protocol:
- Heads are machine washable; poles should be wiped dry to prevent mineral buildup in joints.
- Stacking & Modularity:
- Telescoping pole collapses to 30 inches for compact storage in closets.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| BOOMJOY Microfiber Feather Duster | Furniture and delicate fixtures | 100" Extendable |
| BOOMJOY Microfiber Feather Duster (Alt) | Ceiling fans and blinds | 100" Extension |
