Market Positioning
Anbech is a mid-tier lifestyle brand specializing in themed graphic apparel for the vacation and leisure market. It serves a primary user base of home and travel-oriented consumers seeking aesthetic summer wear.
TECHNICAL SPECS SHEET
- Material Science:
- Soft-touch cotton blend; breathable synthetic fibers for moisture management; Skin-safe hypoallergenic dyes.
- Temperature & Resistance:
- Safe for warm wash cycles; medium heat resistance for standard household dryers.
- Maintenance Protocol:
- Machine washable; use mild detergents; iron on reverse side to maintain graphic integrity.
- Stacking & Modularity:
- Soft-form compression capable; lightweight construction allows for high-density packing in luggage.
| Model Name | Best Use Case | Capacity/Dimensions |
|---|---|---|
| Sea Turtle Graphic Tee for Women - Green | Beach outings and summer casual | Size Large (Women's) |